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About

I follow search wherever it goes.

Publishers in 2015. Local in 2018. Ecommerce in 2023. The answer itself in 2026. Same job every time — figure out how people are finding things now, and get my clients in front of it before everyone else notices.

Courage, clarity, community. The three C's that guide me as an organic marketer.

Who you'll actually work with

Nicholas Bivens

I go by Biv online. I run Anchor IQ out of Irvine, California, and I've spent a decade in organic search — first selling it, then running it, now doing it end to end. No account manager layer, no offshore content mill. You talk to the person doing the work, because there isn't anybody else.

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Experience

Four search surfaces, one decade.

Search keeps moving. Most of the industry arrives about two years late. This is the pattern I've been paid to spot four times now.

2015

Publishers

AdSense and long-tail, at Ezoic. Employee #50, 150+ publisher sites, $200K MRR. Learned what page structure actually does to revenue.

2018

Local

Map pack and multi-location, at Chatmeter. Ran visibility and listing audits for enterprise brands. Hit 8 of 8 on quota.

2023

Ecommerce

Catalog and revenue — GeneTex first, then Avery. High-SKU technical SEO: templates, metadata at scale, internal linking.

2026

AI search

The answer itself. Built AI search measurement from scratch: prompt tracking, AI Overview presence, citation share of voice.

How I work

Six clients, and no promises I can't keep.

The roster is capped at six so every account gets real attention. I don't guarantee rankings and I don't guarantee ChatGPT will recommend you — nobody can, and you should be suspicious of anyone who says otherwise. What I do is make you the most citable option in your category and show you the movement every month. Based in Irvine, California, working across Los Angeles, Orange County and San Diego.

Anchor your visibility.

Before the tide shifts. Start with the free audit... you'll see exactly where you show up, and where you don't.